INDIA |
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SIDDHARTH VINAYAK PATANKAR
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Editor-in-Chief, Acko Drive
Former Editor-in-Chief, carandbike; and Consulting Editor-Auto, NDTV Group
Siddharth is one of the most well-known faces on Indian television, as the anchor and editor of the country's most watched and longest running automobile based programme - The Car and Bike Show, on the NDTV network. Siddharth popularised the concept, and has since helped evolve a new niche of auto-based viewing and programming for Indian television. He is a well-respected name, not just as an automobile journalist, but also as a former financial correspondent who specialises in the automobile industry. He also conceived and began the annual carandbike Awards, which in its 16th year now, has fast gained the reputation of being the most non-controversial and sought-after awards for the Indian auto industry.
In 2014 Siddharth helped create the digital automobile entity carandbike which now commands a massive traffic of 22 million visitors per month, and leads all digital automobile media in India on content. He has now begun setting up a new media entity for automobile content called Acko Drive which focuses on cars, bikes, tech, and will do so through text and video formats.
Siddharth has now setup a new content division at Acko Tech, where the Acko Drive channel focusses on bringing consumers content relevant to them from the automobile industry.
He routinely travels to all parts of the world to test new cars, and cover the latest in automobile design & technology. When he gets the time, he loves to cook, and try new food! Siddharth holds a Master of Science degree in Communication Studies from the prestigious Pune University. He has also studied in Australia and the United States.
He has represented India on the World Car jury since 2011 and has served as a Director - the first Asian to hold the post - since 2014. He is also now the first Asian to be Vice Chair, then Chair.
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